This July, in celebration of the 30th anniversary of diplomatic relations between Vietnam and the United States, the Foreign Agricultural Service (FAS) under the U.S. Department of Agriculture (USDA) is organizing U.S. Agricultural Discovery — a special trade and cultural event featuring a wide range of authentic American agricultural products. The event offers Vietnamese consumers a unique opportunity to experience, shop, and connect directly with trusted U.S. brands.
Participating in this event, New Viet Dairy, in collaboration with the U.S. Meat Export Federation (USMEF), presents an “American Feast” in the heart of Saigon — where visitors can enjoy complimentary tastings and explore premium U.S. beef and pork ribs, expertly portioned and packaged for easy storage and convenient cooking.
Event Details
- Location: New Viet Dairy Booth (#16), Youth Cultural House, 4 Pham Ngoc Thach, Saigon Ward, Ho Chi Minh City
- Date & Time: July 19–20, 2025 | 10:00 AM – 9:00 PM
- Admission: Free Entry
With free public access, the event is expected to attract families, food lovers, and consumers interested in quality imported U.S. meats and agricultural goods.
U.S. Meat – A Flavorful, Quality Choice for Every Meal
New Viet Dairy proudly brings high-quality U.S. beef and pork ribs, processed and portioned with care, vacuum-packed and maintained under a strict cold chain to preserve freshness and nutritional value.
Highlighted cuts available for tasting at the booth include:
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Sliced Chuck Eye Roll: Even marbling and tender texture, ideal for steak, hotpot, or BBQ.
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Diced Chuck Eye Roll: Pre-cut for convenience, perfect for stir-fries, sauces, or skewers.
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U.S. Pork Ribs: Generous meat content with minimal fat, naturally sweet and perfect for grilling.
All products are clearly sourced and meet strict food safety and hygiene standards.
Exclusive Gifts for Customers
In addition to free tastings, visitors who make purchases at the New Viet Dairy booth will receive exclusive premium gifts from USMEF:
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With purchases of U.S. beef from 250,000 VND: receive a raincoat
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With purchases of U.S. beef from 399,000 VND: receive a compact umbrella
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With purchases of 500g U.S. pork ribs: receive a premium ceramic mug
Thanks to smart portioning and vacuum packaging, customers can choose cuts that suit their needs — for everyday family meals or weekend BBQ gatherings.
This event is not only an opportunity for consumers to sample and purchase U.S. meat products, but also a chance to receive guidance on selecting suitable cuts, learn about transparent import processes, and enjoy the flavors of authentic American meat right at the booth. Visitors can also take part in photo opportunities to capture joyful moments with family and friends in a festive setting.
Our Commitment to Quality
With more than 25 years of experience in importing and distributing premium meats, dairy, and food products, New Viet Dairy is committed to providing trusted, high-quality choices to partners and consumers in Vietnam. Together with USMEF, we are proud to deliver authentic U.S. beef and pork products that meet the highest standards of food safety, taste, and transparency.
Don’t miss your chance to visit New Viet Dairy at Booth #16, Youth Cultural House this weekend — taste authentic U.S. meats, bring home exciting gifts, and explore a variety of premium American agricultural products at U.S. Agricultural Discovery!
Browse our full U.S. meat product range HERE!
