21 10/2025
10:00-18:00
Culinary Event

Bottega Zelachi | A Journey of Transformation – The Grand Unveiling of Our New Identity This October

Ho Chi Minh City

On October 21, Bottega Zelachi will officially unveil its new brand identity, marking an inspiring milestone in the brand’s transformation journey within Vietnam’s culinary landscape.
A new chapter is about to begin – more modern, refined, and closer than ever to those who value creativity and a genuine passion for food.

Elegant Space – A Mark of Pioneering Spirit

Set in the sophisticated ambiance of Caravelle Saigon Hotel, this special event signifies a major milestone in Bottega Zelachi’s evolution – reaffirming its pioneering role in bringing the finest global dairy and culinary excellence closer to Vietnamese dining tables.

This is not just a visual refresh, but a complete transformation – where creativity, culinary inspiration, and core brand values come together in a refined and contemporary visual language.
The new identity reflects the essence of “Great Taste, Great Choice” – a proud statement that defines the Bottega Zelachi spirit.

An Experience to Anticipate

The New Identity Launch Event will take place in two sessions – morning and afternoon, curated specifically for different business segments, offering a multi-sensory experience for all distinguished guests.

Attendees will enjoy an immersive showcase, live culinary performances, and opportunities to connect with industry experts and partners. Every detail has been carefully designed to embody the spirit of Quality – Inspiration – Connection that defines Bottega Zelachi.

Countdown to Transformation

The special moment is drawing near.
Join Bottega Zelachi on October 21, as we celebrate a defining milestone in our journey of growth and unveil a new era of culinary excellence – where every choice brings a truly great taste.

Event Date
10:00-10:30
21/10/2025
Guest Reception & Showcase Tour

Guests are welcomed into the elegant atmosphere of Caravelle Saigon and invited to explore the showcase area, where the essence of Bottega Zelachi’s new identity is revealed through thoughtful design and storytelling.

10:30-11:00
21/10/2025
Official Brand Identity Unveiling

The highlight of the event — the official reveal of Bottega Zelachi’s new brand identity, symbolizing transformation, inspiration, and forward momentum.

11:00-11:40
21/10/2025
Cooking Demo & Culinary Tasting

Guests will witness an exclusive live cooking demonstration by professional chefs, celebrating creativity and craftsmanship — a true reflection of “Great Taste.”

11:40-12:30
21/10/2025
Networking & Lucky Draw

A moment for connection and inspiration, where guests can engage with peers and partners, and enjoy a fun lucky draw experience.

12:30-13:30
21/10/2025
Lunch Gathering

The morning session concludes with a refined lunch — where every dish embodies “Great Choice” and the culinary artistry of Bottega Zelachi.

15:00-15:30
21/10/2025
Guest Reception & Showcase Tour

Guests are welcomed into the elegant atmosphere of Caravelle Saigon and invited to explore the showcase area, where the essence of Bottega Zelachi’s new identity is revealed through thoughtful design and storytelling.

15:30-16:00
21/10/2025
Official Brand Identity Unveiling

The highlight of the event — the official reveal of Bottega Zelachi’s new brand identity, symbolizing transformation, inspiration, and forward momentum.

16:00-16:40
21/10/2025
Cooking Demo & Culinary Tasting

Guests will witness an exclusive live cooking demonstration by professional chefs, celebrating creativity and craftsmanship — a true reflection of “Great Taste.”

16:40-17:30
21/10/2025
Networking & Lucky Draw

A moment for connection and inspiration, where guests can engage with peers and partners, and enjoy a fun lucky draw experience.