Press
18/09/2023
[Dan Tri] Building a culture of positive living through running

(Dan Tri) – Understanding the importance of sports activities, the leadership of Dai Tan Viet (New Viet Dairy) has made jogging a part of the company’s culture, encouraging employees to practice and build healthy lifestyle every day.

New Viet Dairy employees work hard to exercise (Photo: New Viet Dairy).

A positive passion

“Life always brings me many unexpected gifts. 6 months ago, I did not dare to think that one day I could climb a mountain to 42km. Started by buying my first pair of running shoes, learning what Race is, Trail What is it and the training days every weekend? From someone who is so unfamiliar with sports, I still didn’t expect that I could run with such passion,” Chef Dinh Son Truc – member. New Viet Gastronomy team (supplier solutions for the food industry of New Viet Dairy) – share.

Chef Dinh Son Truc – member of New Viet Gastronomy Running Club (Photo: New Viet Dairy).

In order to provide knowledge ranging from basic to advanced for effective, safe, and proper running, the leadership of New Viet Dairy has established the New Viet Gastronomy Running Club and partnered with T-Coaching trainers to guide the members.

With a structured training plan and encouragement from experienced individuals, running distances of 5km and 10km have ceased to be mere goals and become daily running exercises for each runner. Some members have even registered for professional marathon races nationwide. After two years of establishment, the club currently has 24 marathoners and 200 members who regularly participate in activities.

New Viet Dairy employees have reported significant health improvements since they began running. They feel happier, more positive, and disciplined, discovering their limits and overcoming personal challenges. These simple daily workouts not only enhance their health but also help clear their minds, relax, and relieve the stress and pressures from both work and life.

Two leaders of New Viet Dairy, Ms. Van Lachize (left) – Managing Director and Ms. Nguyen Thi Hoan (right) – COO – at VMM Sapa 2020 (Photo: New Viet Dairy).

With the concept of “A clear mind in a strong body”, as one of the most persistent runners, Ms. Van Lachize – General Director and founder of New Viet Dairy Company – creates conditions for employees to the opportunity to experience and try healthy sports activities.

In addition to helping employees practice techniques, the company also organizes field trips (combining jogging and climbing) at Dinh Mountain, Ham Lon Mountain, or conquering roads with difficult terrain. in Moc Chau, Sapa, to help each person improve their physical endurance, patience, will to overcome themselves and contribute to strengthening team spirit.

Field trail session at Dinh Mountain of New Viet Gastronomy Running Club (Photo: New Viet Dairy).

Be spread

“In addition to growth goals, one of the company’s biggest successes last year was building a running culture in the company,” Ms. Nguyen Thi Hoan – COO New Viet Dairy – shared.

To realize running and bring practical values ​​to the community, in 2022, New Viet Dairy cooperated with Operation Smile Vietnam – a non-profit medical service organization and the online running platform Vietrace365. – Organized the online charity run “Run – Love – Smile”, to raise funds for surgery for 25 disadvantaged and unlucky children with congenital cleft lip and palate deformities.

After a 3-month journey of effort (July 30, 2022 – October 31, 2022), more than 500 employees at New Viet Dairy have together achieved more than 316,000km, bringing in a converted amount of 265 million VND, equivalent to 26 surgery slots for children.

 

Run-Love-Smile program (season 1) (Photo: New Viet Dairy).

Following that success, “Run-Love-Smile” season 2 was launched with the expansion of participants and raising the exchange rate. In addition to within the company, the race is also for customers, relatives, and friends of employees.

Each kilometer of walking or jogging completed by participating members will be converted into 2,000 VND to contribute to the general support fund for children. The program starts from August 1 to November 30 with the goal of raising 300 million VND, equivalent to 30 smiles for 30 pediatric patients. The race attracted more than 800 runners, an increase of 30% compared to season one. Of which, support from the company’s relatives, partners and customers accounts for nearly 40%, an increase of 10% compared to 2022.

Launching the Run-Love-Smile season 2 program (Photo: New Viet Dairy).

New Viet Dairy’s meaningful social activities not only motivate members, create a free playground for each person, each home, help form a positive lifestyle and improve physical fitness, but also spread the message. humanity to the community, joining hands to shorten the journey to bring smiles and a bright future to children.

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